Awareness Campaign

Alberta SuperNet - Enabling Your Future

The company needed to increase awareness of their services and the benefits with end users. I developed the strategy, budget and plan for the province-wide campaign which included radio spots and social media, leveraging the video shown below which I managed the development of.

The video won multiple awards including:

  • 2012 Alberta Film & Television Awards – Best Special Effects
  • 2012 Telly Awards – Visual Effects
  • 2012 Telly Awards – Corporate Image

Overall, the campaign increased web traffic during that time by more than 600% and increased organic search traffic by more than 300%.

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